Application of
large-area LCD
panels Market includes notebook
PCs, LCD monitors, and LCD TVs. It is expected that LCD TVs will be the only
end-user products managing to have a slight growth in 2014. LCD TVs also play a
crucial role in panel makers’ capacity utilization and shipment surface area,
taking up over 75% of the shipment area. Due to this reason, LCD panel makers
have been eager to establish a strong foothold in the LCD TV market. This
report profiles four major product trends observed in the LCD TV industry,
including new screen sizes, large-screen TVs, UHD LCD TVs, and curved-screen
TVs, together with panel makers’ product strategies.
List of Topics
Development of LCD
TVs of new screen sizes promoted by Taiwanese and Korean panel makers, touching
on their deployment in different strategic groups
- Factors driving the trend of large-screen LCD TVs, including profitability and capacity utilization
- Major panel makers’ deployment in UHD panels in 2014, touching on Taiwanese vendors’ product strategies and Korean vendors’ low-cost RGBW UHD panels
- The emergence of curved-screen TVs to serve mainly as vendor’s marketing gimmick instead of commercial products, except perhaps in the high-end market
Companies covered
Companies and
organizations analyzed or mentioned in the report include: AUO, BOE, CSOT,
Innolux, LGD, Samsung Display, Sharp
