Thursday 31 July 2014

Touch Panels for Use in Smartphones and Tablets: Current Developments and Future Trends


Touch Panels for Use in Smartphones and Tablets: Current Developments and Future Trends is the latest addition to Sandlerresearch.org industry research reports collection. The popularization of smartphones and tablets has made them the two largest touch panel applications and the touch panel sector one of the few bright spots in the display panel industry. Of all types, projected capacitive touch panels are most commonly used in smartphones and tablets. The bullish market demand for capacitive touch panels is where the competition has come in. This report profiles the development of smartphone and tablet touch panels and types of projected capacitive touch panels, with their future trends examined.

List of Topics
  • Development of global smartphone and tablet markets, touching on key market and product trends observed by our analysts
  • Development of global touch panels for use in smartphones and tablets, with market share breakdowns by technology type, and examines the effects of major brands’ product strategies on their touch panel adoption
  • Analysis of the pros and cons of all types of touch technologies, including G/G, OGS, AM-OLED, and film-types; shares of touch technology among tablets and smartphones equipped with touch panels

Companies covered
Alcatel, Apple, Coolpad, Gionee, HTC, Huawei, JDI, Lenovo, LG, LGD, MediaTek, OPPO, Qualcomm, Samsung, Sony, Xiaomi, ZTE

Table of Contents
1. Smartphone Market Development
1.1 Mid-to-lower-end Smartphones as Major Growth Driver
1.2 Proliferation of Mid-to-lower-end Smartphones Packed with High-end Features

2. Development of Smartphone Touch Panels
2.1 OGS Becoming the Mainstream
2.2 GF1 Share Increasing Thanks to Growing Popularity of Low-cost Smartphones
2.3 Introduction of LCD On-cell Touch Panels on Mid-to-lower-end Smartphones Begins

3. Tablet Market Development
3.1 Market Growth Sees Stagnation
3.2 Affordable Tablets Gaining Market Appeal

4. Tablet Touch Panel Development
4.1 Film-type Touch Panel Leadership Still Hard to be Challenged
4.2 Samsung's Product Strategy as the Determinant for On-cell Touch Panel Market Share
Researcher’s Perspective
LCD On-cell Touch Panels to Heat Up the Market Competition in Mid-to-lower-end Smartphones
Metal Mesh Thin-film Solutions Emerge as Key Focal Area for Tablets