A digital camera is an optical device used to capture and store images
and videos in digital format. The different types of digital cameras include
built-in lens cameras, such as point-and-shoot cameras, and interchangeable
lens cameras, such as digital single-lens reflex (DSLR) cameras and mirrorless
interchangeable-lens cameras (MILC). A DSLR camera works on a unique reflex
design scheme that combines optics with the mechanism of a single-lens reflex
(SLR) camera having a digital imaging sensor. An MILC provides an
interchangeable lens mount; it does not have a mirror reflex optical
viewfinder. The popularity of digital photography is contributing to the sales
of digital cameras worldwide. Global statistics has indicated that more than
400 billion images have been captured per year since 2010.
Analysts forecast the Digital Still
Camera market in the APAC region to grow at a CAGR
of 0.66 percent in terms of revenue and to decline at a CAGR of 5.94 in terms
of unit shipment over the period 2013-2018.
The Report recognizes the following companies as the key players in the
Digital Still Camera Market in the APAC Region: Canon Inc., Nikon Corp.,
Panasonic Corp., Samsung Electronics Co. Ltd. and Sony Corp.
Other Prominent Vendors in the market are: Casio Computer, Fujifilm, HP,
Leica Camera, Olympus, Ricoh, Sakar International, Sigma and Toshiba.
One key emerging trend in the market is an increase in the demand for
personalized digital cameras with advanced features. Vendors are introducing
personalized digital cameras in the market to meet end-user requirements such
as advanced waterproof and rugged digital cameras in different colors.
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Covered in this
Report
The report covers the present scenario and growth prospects of the
Digital Still Camera market in the APAC region for the period 2014-2018. To
calculate the market size, the report takes into account unit shipments and
revenue of the following types of digital cameras:
- •Built-in lens cameras (point-and-shoot)
- •Interchangeable lens cameras (DSLR and MILC)
Digital Still Camera Market in the APAC Region 2014-2018, has been
prepared based on an in-depth market analysis with inputs from industry
experts. The report covers Japan, China, India, and the rest of the APAC region
(ROAPAC); it also covers the landscape of the Digital Still Camera market in
the APAC region and its growth prospects in the coming years. The report also
includes a discussion of the key vendors operating in this market.
According to the report, one of the major drivers in this market is an
increase in demand for Mirrorless Interchangeable Lens Cameras because of their
improved features and lightweight nature. Female-centric advertisements and the
availability of these cameras in different colors are increasing the popularity
and purchase of digital cameras among women.
Further, the report states that the growing popularity of smartphones
equipped with high-quality cameras is one major challenge that has a negative
impact on the sales of digital cameras.
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