An LBS is used to
track the location of users in a wireless network using location-enabled mobile
devices. The LBS makes use of GIS technology and the internet to track the
location of users. User-initiated LBS requires an internet connection to gather
the user’s location and provide search results. The various location-enabled
mobile devices are smartphones, tablets, PNDs, and location-enabled in-dash
devices fitted in vehicles. LBS is used for discovering places and routes,
tracking, obtaining traffic updates and real-time directions, routes to
landmarks, information regarding ongoing local events, finding friends,
location-based advertising, location-based shopping, location-based social
networking, and location-enabled searches. It is also used for location-based
entertainment and infotainment. Analysts forecast the LBS Market in
Southeast Asia
will grow at a CAGR of 53.59 percent over the period 2013-2018.
Covered in this
Report
The LBS Market in
Southeast Asia has been segmented in terms of geography and corresponding
market size and forecast has been provided.
LBS Market in
Southeast Asia 2014-2018, has been prepared based on an in-depth market
analysis with inputs from industry experts. The report covers the LBS Market in
Southeast Asia landscape and its growth prospects in the coming years. The
report also includes a discussion of the key vendors operating in this market.
Key Countries
- Indonesia
- Malaysia
- Thailand
- Singapore
- Philippines
Key Vendors
- AdNear
- Foursquare Labs Inc.
- Google Inc.
- HERE (Nokia Corp.)
- TomTom NV
