The Chinese
Smartphone Industry: January 2014 – May 2014 report presents a
recent review of the Chinese smartphone industry in the first quarter of 2014. The
report includes shipment volume of major smartphone branded vendors in China,
breakdowns of each vendor’s shipment volume share by chipset maker, application
processor model, ASP, panel size, and camera pixel. The report also examines
major chipset makers’ product mix for smartphones sold in China. The report
finds that the Chinese smartphone industry’s shipment volume slid 15.0%
sequentially to around 89.1 million units in the first quarter of 2014, with a
total number of 461 models launched during this period. It is noted that the
majority of smartphones sold in China were mid-tier models packed with a dual-
or quad-core CPU, featuring a 5″ or larger screen and over 8M camera pixels,
and sold at 700 RMB to 2000 RMB (US$112.4 to US$321; US$1=6.228 RMB). Looking
ahead, Xiaomi and Lenovo, both led Apple by less than one percentage point in
the first-quarter shipment share, will begin to feel a mounting pressure to
keep their current places, as new iPhone products are expected to hit the
market in the second half of this year.
Companies covered
Apple, AUX, BBK,
Bird, Broadcom, Coolpad, Doov, Gionee, Google, Hisense, Hisilicon, HTC, Huawei,
Intel, Konka, Koobee, K-Touch, Leadcore, Lenovo, Marvell, MediaTek, Meizu,
Nokia, Nvidia, Oppo, Qualcomm, Samsung, Spreadtrum, TCL, Xiaomi, Yusun, ZTE
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